More About the Master Site Plan Process: Financial Plans, Projections & Funding Sources
March 22, 2018 Fair Board Meeting Agenda (Thursday at 9 AM by Choice)

Master Site Plan: "Development Report"

When Everything is for Sale (1)

The Master Site Plan process is a revenue centered process, not a community, education, agriculture, or recreation centered process.  This is the section from the winning proposal for the Master Site Plan process which discusses the plans for development of the Master Site Plan. It should be noted that multiple requests have been made for documents regarding this work and no documents have been produced. [A] This section is from pgs. 24-25 of the C. H. Johnson Consulting, Inc. proposal:


This task will produce a Master Site Plan Report containing summary of key findings and initial recommendations for planning and future use of the Fairgrounds. Our recommendations will stem from a thorough understanding of background data, community input, operational and facilities optimization, market demand, and the OCFEC mission, thereby translating community-based programming and operational strategies into physical place-making that serves the County for generations to come.

The master site planning will include evaluation of local market demand to formulate and evaluate alternative approaches to uses, relationship of uses, phasing, and integration of existing activities.

The cohesive development of a comprehensive, data-driven, visionary MSP will be the culmination of the well- established fluid exchange of information (data) and ideas from the Internal and Community Stakeholders which will empower the 32nd District Agricultural Association’s Board of Directors to make the most informed decisions regarding the future of how OCFEC will fulfill its Mission Statement: “Celebration of Orange County’s Communities, Interests and Heritage.”


Following the Options Workshop/Meetings, and based on additional input from internal and community stakeholders, we will prepare a Master Site Plan with initial recommendations for future use of the OCFEC site and facilities.

Our team’s approach to physical master planning will stem from an understanding of local conditions and an intimate relationship with the site, including topography, drainage, existing uses, relationship to surroundings, and the social context of human activities. It will incorporate sustainable, low impact development techniques that will allow a more intensified program of uses to “sit lightly” on the land. The master plan will be suitable as a basis for detailed site planning and entitlement processing to be conducted as part of a future contract.

The master planning process will translate community-based, evidence-driven programming and operational strategies into physical place-making. This will include alternative land use concepts that describe different approaches to uses, relationship of uses, phasing, and integration of existing activities.

  • Establish zones for County Fair and other major events, active and passive open space, neighborhood and community destinations and recreation, and economic “drivers” including an optimized mix of new infill development.

  • Integrate usable buildings and outdoor spaces that will provide efficiency and serve as high-functioning venues for community activities.

  • Address site drainage through sustainable system integrated into the roadway and open space network.

  • Incorporate sustainable landscape strategies and a multi-purpose open space system.

  • Design for walkability and interconnected urban form and compact relationship of complementary uses.

  • Create possibilities for a hierarchy of circulation, entry, identity, and image for key landmarks, with more private or support uses buffered and served by more minor roadways.


The Consulting Team, in conjunction with the Executive Management Team and Key Management Support, and Master Site Plan Committee, will prepare drafts and a final fully documented 10-Year OCFEC Master Site Plan that addresses the best options for the District and addresses all of the key issues and planning process listed in your RFP. A presentation will be made to the full Board of Directors for review prior to implementation.


[A] The documents showing the work performed may have been disposed of or in the custody or control of another unnamed state or local agency or may not be able to be located according to CEO Kathy Kramer. 

Contact CEO Kathy Kramer at

Contact VP of Operations Ken Karns who is in charge of the Master Site Plan at

Contact Fair Board Directors Ashleigh Aitken, Barbara Bagneris, Nick Berardino, Sandra Cervantes, Doug La Belle, Gerardo Mouet, Newton Pham, Robert Ruiz, Stan Tkaczyk by emailing Summer Angus

C. H. Johnson Consulting, Inc. from Chicago, IL  is the contractor for the Master Site Plan process. A copy of the entire proposal is available on the "OC Fairgrounds Documents" page listed on the right side of this page. We have no idea why the OC Fairgrounds hired a company from Chicago and could not find a planning firm in the Los Angeles-Orange County area or even in California.   

This is one in a series of posts looking at individual Master Site Plan tasks to gain a greater understanding of how the OC Fair Board Directors (Ashleigh Aitken, Barbara Bagneris, Nick Berardino, Sandra Cervantes, Doug La Belle, Gerardo Mouet, Newton Pham, Robert Ruiz, Stan Tkaczyk) and Executive Management want to push the OC Fairgrounds away from being the fairground we currently enjoy. 



Feed You can follow this conversation by subscribing to the comment feed for this post.

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)